Why Use Social Media For Business (Benefits of Social Media)

Since an estimated 2.65 billion people were using social media worldwide a number projected to increase to almost 3.1 billion in 2021. Social network penetration is constantly increasing worldwide. This number of people using social media in the world makes the benefits of social media marketing businesses enormous.

A starting point for getting your business involved in social media marketing is simply getting a social media page or profile for your business on sites like Facebook and Twitter and building your audience.

You can build your audience organically or use other ways to boost your audience.

The beauty of social media marketing is that you do not need huge followers or fans to start. In fact, you can target the entire subscribers of your social networking site.

Your only limitations is your budget and the proportion of the subscribers that will be interested on what you are marketing.

Increase your Brand Awareness

With billions now using social media, the platform creates a huge opportunity for businesses to put their brand in front of more people.

By giving you control to target your marketing to the most appropriate audience, social media marketing ensures you build your brand awareness with the most relevant audience. This will improve your conversion rate.

Increase your Conversion Rate

Because social media enables you target your marketing to the best fit audience, conversion rate is bound to be better.

Another characteristics of social media that bodes well for your conversion rate is that it helps you build an emotional connection with your audience.

This makes them trust in your brand, which will result in them engage better with your audience.

Build Targeted Traffic to your Website

Have an online store or a landing page? You can use social media marketing to send targeted traffic to it. Just target your Ad to the appropriate audience and your social network will do the rest.

Improve Brand Authority

Social media enables you to regularly engage with your audience. This when done consistently can make you a leading voice in your field.

Your fans will engage better with your content making it go viral. This means they will spread great stories about your business.

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Location sharing feature added on whatsapp: Share live location on android and ios

Whatsapp location sharing feature arrive with the most recent version of WhatsApp for android and iOS that you simply can download from Google Play Store and also the App Store, respectively.

WhatsApp is widely famed, widely used and used worldwide on each android and iOS operating systems. Receiving many periodic updates to ensure an excellent user experience additionally to adding new features is an doubtless indispensable App and from now on WhatsApp will provide the chance of locating individuals in real time!

Indeed, the team of developers liable for this messaging|electronic communication} and instant messaging application unconcealed through a posting on its official blog that it might be gradually available to all its iOS and android users.

You can now share your current location through WhatsApp for iOS and android

I know it’s laborious to believe (or perhaps not such a lot today), however through a map integrated within the application itself you'll be able to see wherever your contacts are in real time. You'll be able to see wherever your contacts are, the individuals with whom you speak through this messenger.

When opening a brand new conversation with a group or someone (with whom you wish to share the location) you'll be able to now do so through the “Location” which will be accessible once you choose the attach button. You’ll see a new “Share Live Location” choice. Then select the specified period of time and also the folks that can access this info.

By this I mean that your whatsapp real time location will be available to your specified friends or group. Already on the other side, every person in your chat will now see your location on a map similar to the one you'll be able to see next.

This new feature is to Whatsapp for iOS and android users

The news came to us through the official blog of whatsapp that reveals that every user will select the length of time they require to share their location.

 You'll be able to find the individuals you're interacting with on WhatsApp in real time, if they so want.

Additionally, to make sure (some degree of) user privacy, you can choose which individuals can access your precise location.

Not that it softens the problem … even because if somebody shares their location in a group, all places are going to be visible on the same map.

Note that sharing the real location, this feature already common on Facebook, Facebook messenger, Snapchat, Google Maps (obvious) and currently comes to WhatsApp for sure.

This new feature is available in the most recent version of WhatsApp for android and iOS that you just can find within the Google Play Store and also the App Store, respectively. So get ready to share your current location on whatsapp on android and iOS.

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Facebook Messenger reaches same number of users as WhatsApp

Messenger’s Facebook instant messaging application, which was launched in August 2011 managed to reach the same number of active users per month, as the world’s best-known app, WhatsApp.
In mid-2016 Facebook Messenger reported that it surpassed the figure of one billion active users per month and one year later, through its social networks, it managed to match the number of people using WhatsApp, the app most known to world level.
According to David Marcus, direct manager of Messenger in the social network created by Mark Zuckerberg, detailed that although WhatsApp is also part of the family of Facebook applications since it was bought in late 2014, one of the most recognized app in the world can be considered a success, Frontera said. In the past months, WhatsApp has included new features in its service such as the ability to place messages on the main page of its users, a function it named states, as well as a business service, focused on helping businesses to get in touch with possible buyers.
Facebook Messenger to include tools such as gifs, emoticons and geolocation in their search for getting more people to use their software.

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A Look Inside Facebook's Data Center : Where All Your Data Is Stored (Pictures)

Facebook is the second most visited site in the world and the largest social network on the planet with a total user base of over 2 Billion people .


Keeping all that data requires a large amount of data centers to keep user data secure.


It's located in a subarctic environment that allows the data center to have minimal cooling expenses. It is powered by affordable electricity that’s 100% renewable (12 hydro-electric plants at nearby rivers).

Employees sometimes have to go to the building in temperatures as low as -30°C (-22°F)..

The building's exterior looks futuristic.


The giant fans draw frigid air from outside into the data center to cool the thousands of servers. Heat from the servers also help to keep the employees warm.



About 150 employees work in the data center, but the giant halls are usually empty. Only 1 technician is needed for over 25,000 servers at one location, and they have to move around in the spaces using scooters due to the distances they need to cover.


Repairing a server requires just 2 minutes. Once a server gets old , they’re physically destroyed so that user data remains private.

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How to Save Whatsapp Status Photos and Videos updates

Whatsapp status update is one of the greatest features of the social media giant. But many find it challenging on how to save whatsapp status photos and videos of other users on android devices. Whatsapp is the most popular social chat app in the world with many features.
Recently, whatsapp got an update which enables users to update their statuses with photos or short videos. That's very exciting isn't it? Well, this update is limited because it is only possible to view whatsapp contacts status photos and video updates without saving or downloading to android gallery. This is a very serious issue faced by many whatsapp fans. Luckily, there is a  way to save whatsapp videos and photos status updates of whatsapp contacts on android.

HOW TO SAVE WHATSAPP STATUS PHOTOS AND VIDEOS TO ANDROID DEVICE GALLERY

 You don't need to crack your head out on how to save photos and video whatsapp status updates on android devices. Below is a step by step guide on saving pictures and photos from whatsapp statuses of your contacts. Image illustrations are attached for unambiguous guide.

Requirements

• a. Android file manager. Note: I am using default android file manager for this tutorial.
• You need to view the whatsapp status(es) you wan't save, be it photos or videos.
• You should have the knowledge of the drive where files on whatsapp are saved in your device; internal storage or sd card.

1. Open the android file manager on your device, navigate to the drive where your whatsapp files are save (sd card or internal storage) and locate a folder named "whatsapp."

2. Click open icon on your device and select "show hidden files."
3. Open the folder titled "media."

4. You'll see a folder that was initially hidden with the title ".statuses." This is where all your viewed whatsapp
statuses are temporarily saved. Open the folder. You'll find photos and videos here which are status updates of your whatsapp contacts.

5. Hold one of the files, highlight or select the ones you want save or click select all to mark all files.
6. Just below, click the copy icon (label no.6 below).

7. Locate the folder you want to save the files and click the paste icon( labelled no.7 below).

Way to go! You just saved your contacts' whatsapp status updates to your android device. Hope you guys enjoyed the tutorials.
Have any question? Drop it below. kindly share this article to your social media.

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Facebook group video chat app will soon be released

Facebook is reportedly getting ready to launch a standalone group video chat app that may resemble Houseparty, according to The Verge. The new app would be called Bonfire and is reportedly aimed for a fall release. Facebook said it had nothing to share at this time.
Two years ago the group video chat app, Houseparty, took off with teenagers — by November 2016 it had 1.2 million users, each spending a whopping 20 minutes a day on it. Houseparty is in the top 200 apps on Apple's U.S. App Store, marking it prime meat for Facebook's next move, which has been on the hunt to buy or mimic other products that do well among young clientele (think its buyout of Instagram or its attempts to mimic Snapchat's features).

Why it matters: Facebook has made strategic investments in digital features, services and apps that eat at the user growth and success of competing apps or digital companies, like Snapchat, GoFundMe, Periscope, and Apple. Some have argued that the practice raises anti-trust concerns. Migrating users over to Facebook's network and keeping users engaged for longer on its platform helps Facebook amass more user data, which it uses to sell advertising revenue against.

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